Everyone Joined HBO’s Friends Reunion

HBO Max subscribers (YoY growth):
1) 2020-Q2 – 36.3M
2) 2021-Q2 – 47.0M (↑ 29%)

HBO U.S. average revenue per user (ARPU)(% change):
1) 2021-Q1 – $11.72
2) 2021-Q2 – $11.90 (↑ 2%) 

Flashback: Will Advertisers Support An Ad-Supported HBO Max? 

Big question: What content drove the most signup for HBO Max? 

Quick answer: ‘Friends: The Reunion.’

Podcast: What Streams May Come: The Story of HBO

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