Declining share of Americans would find it very hard to give up TV

% of Americans who say it would be “very hard” to give up the following according to Pew:
1) Cellphone — 52%
2) Internet — 50%
3) Television — 31%
4) Social media — 14%

% of Americans who say it would be “very hard” to give up television by age:
1)18–29–16%
2) 65+ — 48%

More: For the First Time, Consumers Are More Likely to View Ads Online Than on TV

Time spent with media per day (% change):
1) 2017–9.68h
2) 2018–9.73h (↑ 0.5%)

Share of time spent with media:
1) Online — 38%
2) Linear TV — 37%
3) Radio — 18%
4) Print — 7%

More #1: 4 Reasons Why Digital Media Is Causing The Death Of Television

More #2: The cable bundle is bending. When does it break?

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